Module DOIS

Open innovation is a paradigm that assumes that firms can and should use external ideas as well as internal ideas, and internal and external paths to market, as the firms look to advance their technology.

Problem Analysis

Stakeholder profile The project description of Hilde Meijs indicates the following stakeholders for the WijkLeerBedrijf project: the SUMMA College, Calibris, the municipality of Eindhoven, care instances and Mextal. However, currently there are only a few stakeholders actively involved in Lokaal+: the SUMMA college (teachers and students) and the elderly people visiting Lokaal+. In the near future, Zuidzorg (home care organisation) will participate in Lokaal+ as well. Each stakeholder has its own benefits for collaborating in the Lokaal+ project. The SUMMA college can provide its students with appropriate internship places and can therefore guarantee the quality of their study. For the students it is an opportunity to gain new experiences and train their skills. Elderly come to Lokaal+ because it provides them with (new) contacts and companionship. For Zuidzorg it will be an opportunity to provide the elderly with the care, Zuidzorg cannot provide due to time and money issues.

Design opportunities The design opportunity arises in two fold. On the one hand, the system needs to be introduced better to elderly so they are tempted to use the system and buy one themselves. On the other hand, students and elderly could provide feedback to Mextal about VieDome to create better systems that are adapted to the needs of elderly people. The first part of the design opportunity is providing support to elderly people. Support can be placed in two MIR levels. One the one hand support is available for elderly to learn the new system. On the other hand Lokaal+ facilitates support by enabling students and elderly to share their experiences. For this reason support is placed in between MIR 1 and MIR 2. Due to providing feedback and collaborating with different stakeholders, views can be shared. Together they can work towards a new view (a new system). Combining views is a category in MIR 3, therefore this part of the opportunity is placed in MIR 3. A second benefit of sharing and combining views is that a shared knowledge is created. This is also part of MIR level 3.

First Concept

The first video is an approach to define the context of the challenge. The visit to Lokaal+ revealed that the promotion and the activities provided by Lokaal+ are well adapted to the known needs of active elderly people. Collaboration with Zuidzorg enables Lokaal+ to provide more services to passive elderly people, who have not yet contacted Lokaal+ and to discover their needs.

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The goal of this challenge, as stated in the video, is to introduce elderly to new technologies.This introduction could be achieved through a collaboration between Lokaal+, elderly people, students and Mextal.The dialogue between these stakeholders creates an opportunity for each side to express their views and expectations as far as the technology is concerned. Together they will create new ideas and common knowledge through a meeting platform. All stakeholders, present in the meetings, will have regular contact with other teachers, students, elderly people and colleagues involved in the project to collect their views on technology. The meetings will result in new products, such as study materials or improved devices for elderly people.

The benefits for each stakeholder from this platform are also analyzed in the video. The platform enables Lokaal+ to exchange experiences between elderly people and students, to offer different kinds of internships and to raise new allowances from the Eindhoven council. The students are offered new experiences, new learning opportunities and the ability to participate in the process. The benefits for elderly people are to learn new skills in a fun way, be prepared for the future and to participate in the process. Mextal can improve its products, promote their products better and receives more opportunities to introduce their system. Finally, the care homes benefit from the platform to receive more informal care from Lokaal+, to have less lonely elderly and the ability to apply technologies that are better adapted to elderly people.

Final Concept

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The platform To define the platform a couple of brainstorm sessions were performed to expand the view on the matter. With the use of these brainstorm sessions an assembly of facts, motivations and examples of other information sharing platforms are collected. With these data each team member wrote down his/her own vision of the platform. With these shared visions and combining these visions a defined platform could be created. The platform are a series of workshops to create activities using Viedome for students and elderly. By starting these workshops a collaboration has to be formed between all the stakeholders to share their experiences. These stakeholders will meet on regularly basis and will exist of teachers and students from Lokaal+, elderly people involved in Lokaal+, representatives from Mextal and representatives from involved care homes. All persons, present in the meeting, will have regular contact with other teachers, students, elderly people and colleagues involved in the project to collect their views on technology. The meetings will result in new and improved products.

Experience flows To understand better what other stakeholders will undergo in this process, an experience flow is created. In this the stakeholders elderly, students, teachers and Mextal are examined on which steps they have to take and what there feelings are during these steps. The experience flows can be found in the apendix. With this information a complete roadmap could be developed with the steps that need to be taken for each stakeholders. We propose steps to familiarize elderly people at Lokaal+ with new technology in a fun way. We want to give a new meaning to the existing system for the elderly people. Currently, the VieDome system is present in Lokaal+, but is not used. To raise the interest of the elderly, the students suggest the use of computer during familiar activities. In this way, the elderly people can get acquainted with the interface of VieDome. For example by searching for a previous recipe, instruction movies, pictures or traveling information. We see an opportunity to expand by connecting with an elderly at home who could not join the activity due to bad weather. Finally, elderly people at Lokaal+ and at home can join one common activity through VieDome.

Product roadmap The roadmap shows steps that need to be taken to achieve the goal. In this, four stakeholders are described, who are: Mextal, students and teachers form SUMMA College and elderly people. Lokaal+ plays an important part in the roadmap. For the first step Lokaal+ has to inform all the involved stakeholders about the goal they want to reach and the problems they face and the concept that is developed. After this step Lokaal+ asks SUMMA students to research the interests of elderly. During this process Lokaal+ can involve other stakeholders, like Fontys students and Mextal to form a collaboration and achieve their goal.